Apple Maps In iOS 6: What Happens When You Take A Step Back With User Experience?

Apple's iOS 6 will be available for users to download and install on September 19, two days before the iPhone 5 is set to hit shelves. As per usual, the update brings a lot of new stuff to the table. Good stuff that will significantly improve user experience. But in a rare move for Apple, it also ticks the needle back a few notches in at least one big way: Google Maps is leaving as the platform's built-in solution. Apple's replacement, its own house-built (with a little help from TomTom, Waze and others) Maps.app, just isn't at the same level as Google's solution, and for good reason. As was discussed in the panel I hosted?yesterday?at TechCrunch Disrupt (embedded below), Google has had a huge head start on maps, having worked on Google Maps since the kernel behind it was acquired when the company bought Where 2 Technologies in 2005.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/GiYAs-Mb6Fw/

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